Black and white portrait of a smiling woman with long, wavy hair wearing a dark turtleneck, set against a dark background.

You don’t need more marketing—just marketing that works.

Hello, I’m Christina, a Denver-based fractional CMO helping SaaS + tech teams build data-backed strategy and scalable, predictable growth.

Let's talk growth

  • 20 Years of Experience

    I’ve built marketing functions and teams from the ground up—launching new programs, fixing broken ones, and scaling what works into repeatable growth engines.

  • Trusted Partner

    I work directly with you to make smart growth decisions—prioritizing what will actually move the business forward and calling out what won’t, even when that means doing less.

  • Innovative Strategist

    Driven by data and informed by creativity, my strategies are grounded in evidence—not trends—and campaigns are built to convert, not just look good.

Ways we can work together

Fractional Chief Marketing Officer (fCMO)

Best for: Teams ready to scale who need senior marketing leadership and execution.

When you’re ready to scale, I step in to lead marketing—strategy through execution. I focus on what actually moves the business forward and build systems your team can sustain.

Your path to growth

Strategy Intensive (VIP Day)

When you need clarity fast, we focus on the highest-impact problem standing in your way. You leave the day with a clear direction, concrete priorities, and a plan you can act on immediately.

Best for: Leaders who need clarity and momentum fast.

Inside the Intensive

Growth Roadmap

Best for: Teams who want a focused 90-day plan and clear priorities before investing in execution.

When you want a clear plan before committing to execution, we map the next 90 days. You get focused priorities, a realistic roadmap, and simple metrics to track progress.

Your next 90 days
Writing a great marketing plan with a gold pen and notebook

Growth stories

B2G Startup

Built the marketing engine from the ground up to include a new website, paid advertising, SEO-driven content, email marketing, targeted upsell/cross-sell campaigns, events, and more.

Within three months, I was able to drive a sustainable 3x increase in the number of inbound leads/month.

Read the case study.

B2B2C Startup

Implemented departmental structure and processes for an existing marketing team, streamlining workflows and defining clear roles to allow greater efficiency and focus.

This shift unlocked capacity to expand tactics, without adding headcount, while also testing new strategic campaigns and GTM plans to drive growth.

Read the case study.

Web3 Startup

Developed a structured demand generation strategy, launched a high-impact acquisition campaign, and optimized the landing page for sustained conversion gains.

The results were immediate—250+ new calls booked in a week, a 37% conversion rate, and 2x payroll volume within three months.

Read the case study.

B2B Startup

From zero to 40%: launched a digital marketing program that became a core growth driver in just eight months, delivering 6x conversion gains along the way.

Built a marketing team from the ground up, refined messaging to resonate with SMBs, and built a repeatable acquisition engine.

Read the case study.

Let’s connect

If you’re thinking about what’s next for your business, let’s talk it through. I’ll share my perspective, and we’ll see if working together makes sense.

Schedule a call